You can now get some help if you're not in the mood to drive to the grocery store. Aldi shoppers in the Quad Cities can have their groceries delivered.
Through Instacart, customers will be able to shop at any of the four local stores online. The order will then be delivered to their doorstep.
Aldi is the latest of several grocery chains to start the home delivery service.
Hy-Vee introduced home delivery in the Quad Cities in 2015. Last August, Walmart entered the grocery delivery market.
Convenience is key. The huge plus side of ordering groceries online is that customers will be able to look through the virtual shopping aisles without leaving the comfort of their home.
The routine of grocery shopping can be a hassle and time consuming for many customers.
"An hour maybe and I'm probably here twice a week," said shopper Trudi Wolfe.
First the drive to the grocery store can be a traffic mess. Then searching for a parking space.
Then browsing through several aisles and waiting in line to check out. But with Aldi's latest service that cuts the stress down to zero.
“One of the new programs we instituted is the Instacart system which allows grocery online ordering and home delivery services," said Aldi Store operations Director Steve Gray. "It's definitely going to save them time and they'll be able to do all the things they want to do."
With a 10-hour delivery window to choose from, seven days a week, customers in the Quad Cities are looking forward to it.
“It's convenient, I think it's nice for people to do that. Have something delivered to the grocery store. Not everyone can come to the grocery store,” said shopper Andrew Dexter.
Whether they're sick and can't leave the house or they didn't have enough time after work, the reasons vary per customer, but they all agree it makes shopping easier and faster.
“Right now I can enjoy getting out and go grocery shopping in the store. But if the time comes and I have a need for delivery like if you have company or something and you're not ready and just call up and have it brought to your doorstep, that would be very sweet,” said Wolfe.
With Aldi's reputation of affordable prices and quality food, shoppers can now add grocery shopping convenience to the list.
"I think the most important thing is that we're able to adapt to the times, the customer's needs, wants and we're able to keep up with those times and make it successful from a customer service standpoint,” said Gray.
The delivery service is available from 10 A.M. to 8 P.M. daily.
First time Instacart customers can use the code: LOVEALDI through May 31 to get 20 dollars off. They will also qualify for free delivery on their first order.
Instacart charges $7.99 for one-hour delivery or $5.99 for two-hours or more.
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